When we first starting thinking about Peek…Aren’t You Curious so many of our conversations were centered around all of our kids and how to create a work life balance that would allow them to be at the center of our lives. As we developed the concept of the brand, it was so much more then just stylish clothes..at the core, a desire to celebrate, acknowledge and build on the dreams and hopes we have for our children. To acknowledge the challenge and the joy of being a parent, and to build a community with others where we could help support and learn from one another.
Each season, as we begin to design the new line, a series of conversations start with my husband..thinking about role models, the defining moments and people in our collective history, lessons learned by our kids at school, thought leaders that make us experience the world differently. His interests and knowledge seemed to coincide with our youngest son and his discovery of new and interesting facts about thought leaders.
So here we are, thinking about those who were brave enough to be the first in their fields..Our new messages tees for the month, timed to celebrate the 40th Anniversary of Apollo 11. This group pays tribute to the Men and Women before us that were courageous enough to go where no one had gone before. The First Person to Walk on the Moon, The first to invent and Fly the Airplane, The First African American to play in the Major Leagues, the First Woman to Fly across the Atlantic.
As we think of the children in our lives, our hopes for them are simple and are roles are clear.
How do we make them feel secure enough to follow their own dreams?
How do we develop self confidence so they try new things and learn from failing?
How do we help develop a love of learning and adventure?
How do we demonstrate those things ourselves?
Who are the role models in their lives?
How do we all work together, to become our best selves?